“I’m a Goof-Up…Hire Me!”

Will you work again after your layoff? Did you put in a lengthy, and maybe even a well-paid career and then get laid off before discovering that it is HARD to find something close to your old level? And did this happen when your are supposed to be at your earnings peak? According a September New York Times story, 2.2 million of the 15 million unemployed are over 55 years old !

So what to do? Will the economy be able to absorb those 2.2 million “mature” workers?

A blog commenter recently told me employers usually look at younger employees as “cheaper.” And, on paper they are, but we concurred that the EXPERIENCE “older” workers bring is invaluable and diminishes the perceived savings younger workers offer.

Why? Because of the MISTAKES you have made along the way. Employers should hire you because you have goofed up. You have (I hope) learned how to NOT to make those mistakes again. A younger person has to LEARN those things yet–on his/her employer’s dime.

You’ve been through the probation period and as they say, are “closer to money,” instead of costing employers money.

So, turn all the dumb things you have done over 20 or 30 years of working into an ASSET. Share with an employer how you are immediately productive and know where all the bodies are buried (good Halloween metaphor). Why should they invest in a slowly developing “project” (inexperienced person) when you are available to AVOID all those costly mistakes right now?

Use this philosophy when you feel potential employers think younger people are more hip with the latest technology (they usually are) and more flexible (they often are–learn from them!).

…But YOU can learn the tech stuff AND go on to help your employer navigate through the graveyard of this economy toward a less terrifying bottom line!!

How do you share this new asset with the world? Through your TwitterVator Speech of course. Your TwitterVator Speech is your elevator speech and your USP put into 140 CHARACTERS or less. It is a tool explained in my book, “Laid Off & Loving It for 2010.” Have one and show employers that you too are “hip.” You don’t even to have to use www.twitter.com to have a TwitterVator Speech, but don’t tell anyone that!

I’m in a Trick or Treat mood…I’ll give away 5 treats this week…the first 5 people who contact me via this blog or through my website, www.americasjobcoach.com will get a free TwitterVator Speech from me. Send me a note and you’ll be on your way to a free, cool, hip, and importantly, HELPFUL TwitterVator speech!!

And remember to keep goofing up a little…that means that you are still learning and still trying!

Paul David Madsen
America’s Job CoachAuthor: Laid Off & Loving It for 2010 — Rebuilding Your Career or Business With Social Media’s Help